A transparent look at every stage — from your first conversation with us to the point where your campaigns are scaling. No surprises, no hidden steps.
Every engagement starts here — a no-obligation conversation about your business, your goals, and your current advertising situation. If you have existing ad accounts, we'll review them before the call so we come prepared with specific observations.
We'll look at your website, existing campaigns (if any), competitive landscape, and advertising history to identify where the real opportunities are.
30–45 min video or phone call. Ad account access requested (view-only). Current website review. Goals and budget discussion.
Honest assessment of what's working and what isn't. Specific recommendations — not a generic sales deck. No obligation to proceed.
Typically scheduled within 3–5 business days of initial inquiry.
Free. No strings attached. We believe in earning your business through value, not pressure.
Based on the audit, we develop a specific strategy recommendation — which channels to use, what the campaign structure should look like, what website work (if any) is needed, and what a realistic timeline and budget look like.
We'll present this in a written proposal with clear scope, fees, and deliverables — so there are no ambiguities before work begins.
Channel strategy recommendation. Budget allocation modeling. Scope of work definition. Timeline to launch. Fee structure.
A clear written proposal with defined scope. Realistic expectations set upfront. Opportunity to ask questions before signing.
We will not promise specific results in a proposal. Any agency that guarantees ROI before seeing how a campaign performs is not being honest with you.
Proposal delivered within 5–7 business days of consultation.
If your current website or landing pages aren't ready for paid traffic — whether due to compliance gaps, conversion issues, or ad platform policy requirements — we handle this before launching campaigns.
Running ads to an unconverted or non-compliant page wastes your budget and risks account issues. We'd rather solve this first.
New landing pages or full website builds. Privacy policy, ToS, cookie consent infrastructure. Platform-compliant design. Conversion tracking setup.
Website development is a separate line item from ad management. We scope it clearly so you know exactly what you're paying for.
Simple landing pages: 1–2 weeks. Full website builds: 3–5 weeks depending on scope and content delivery.
You own everything we build. All files, assets, and credentials are delivered to you at project completion.
With website and tracking in place, we build and launch campaigns. You'll be given view access to all accounts before launch — no surprises, no black boxes.
First 30 days are intentionally conservative: we collect data, establish baselines, and make initial optimizations before scaling spend.
All ad accounts created in your name. Billing under your direct control. We operate as a managed partner — never taking control of billing.
Campaign structure, ad groups, creatives, targeting, and bidding strategy as defined in the approved strategy proposal.
All campaigns are subject to platform review and approval. We do not guarantee ad approval on any platform. Timelines may vary based on platform review processes.
Tracking is verified live before first dollar of spend. If attribution isn't working correctly, we don't launch.
Campaigns are actively monitored and optimized on an ongoing basis. We don't set campaigns up and check in once a month — we're in accounts weekly making decisions based on real performance data.
Performance check-in, bid adjustments, negative keyword updates, budget pacing review. Proactive flagging of any issues.
Full performance report with campaign metrics, key insights, what we tested, what we changed, and recommended next steps.
You receive reports showing actual platform data — not vanity metrics. We include what's working and what isn't without filtering the picture.
Dedicated point of contact. Response within 1 business day on questions. Proactive communication if something needs attention outside of scheduled check-ins.
Performance data reflects actual platform metrics. Outcomes vary by campaign, industry, and market conditions. Results from one period are not predictive of future performance.
Once campaigns have established performance baselines and proven profitable patterns, we develop a scaling strategy — expanding budgets, testing new audiences, adding channels, and building the infrastructure to support growth.
Scaling is earned, not assumed. We scale what the data says is working — and we're transparent when the data says something isn't ready to scale yet.
Increasing budget on proven campaigns. Expanding to new audiences, geographies, or platforms. Developing new creative to sustain performance at scale.
Arbitrarily increasing spend without data support. Moving faster than the campaign's performance warrants. Promising results that scale linearly with budget.
Scaling outcomes are not guaranteed. Increasing ad spend does not guarantee proportional increases in leads, revenue, or ROAS. We will always present an honest view of scaling readiness based on campaign data.
We'd rather set realistic expectations upfront than oversell and underdeliver.
From signed agreement to live campaigns — assuming no major website work required. Timelines depend on asset delivery and platform approval.
Most campaigns need at least 60–90 days of data before meaningful optimization decisions can be made with confidence. Avoid judging performance too early.
Ad platforms change. Competition shifts. Creative fatigues. Effective ad management is a continuous process — not a one-time setup.
The first step is a free consultation. No obligation, no commitment — just a clear-eyed look at your current setup and what's possible.
Get Your Free Campaign AuditAll advertising subject to platform approval. Results vary.